The Rise of Village Tourism and Alternative Destinations in Bali

29/06/2025 23:00

Bali’s reputation as a global tourism hotspot has traditionally been built around its famous beaches, bustling nightlife, and iconic temples. However, in recent years, there has been a noticeable shift in travel trends. More and more visitors are turning away from crowded destinations like Kuta, Seminyak, and Canggu, and instead are seeking quieter, more authentic experiences in village tourism and alternative destinations across the island.

Why Village Tourism Is Becoming Popular

Village tourism, or desa wisata, offers travelers the chance to explore Bali’s rural areas, where local customs, agricultural life, and untouched landscapes are still very much alive. Unlike mainstream tourist spots, these villages provide cultural immersion, tranquility, and genuine human connection.

There are several reasons why tourists are beginning to favor village tourism:

• Overtourism in urban areas: Traffic congestion, rising prices, and the overdevelopment of beach towns have pushed visitors to search for peaceful alternatives.

• Interest in local culture: Travelers are increasingly looking for meaningful, authentic experiences that allow them to engage with local communities.

• Post-pandemic trends: The COVID-19 pandemic shifted travel preferences toward nature-based, outdoor, and less-crowded destinations.

Popular Village Tourism Spots

Several villages in Bali have successfully developed as tourist destinations while preserving their unique identities.

• Sidemen Village: Often called “the next Ubud,” Sidemen offers breathtaking rice terraces, Mount Agung views, and traditional weaving activities. It is perfect for those looking for calm, scenic walks and cultural exploration.

• Munduk Village: Nestled in Bali’s highlands, Munduk is famous for its waterfalls, coffee plantations, and cool mountain air. It is ideal for trekking, cycling, and escaping the heat of southern Bali.

• Penglipuran Village: Known as one of the cleanest villages in the world, Penglipuran attracts visitors with its beautiful traditional houses, bamboo forests, and well-preserved local customs.

• Trunyan Village: Located on the shores of Lake Batur, Trunyan is a Bali Aga village with unique funeral traditions that fascinate cultural tourists.

The Rise of Alternative Coastal and Nature Destinations

Apart from village tourism, travelers are also seeking alternative coastal areas like Amed, Tulamben, and Pemuteran, which are popular for diving, snorkeling, and enjoying Bali’s underwater beauty without the crowds.

Other alternative nature destinations include:

• Savana Tianyar: A vast grassland with stunning views of Mount Agung, perfect for photography and off-the-beaten-path exploration.

• West Bali National Park: An excellent location for wildlife spotting and eco-tourism away from the busy south.

Supporting Sustainable and Community-Based Tourism

The growth of village tourism not only diversifies Bali’s tourist map but also supports community-based and sustainable tourism. Many of these villages offer homestays, guided tours, handicraft workshops, and agricultural experiences directly operated by local residents. This provides income to the communities while preserving their cultural heritage and environment.

Government and tourism stakeholders have also started to promote lesser-known destinations to spread the economic benefits and reduce pressure on overdeveloped areas.

Conclusion

The rise of village tourism and alternative destinations marks a positive shift in Bali’s tourism landscape. It allows visitors to experience the island’s rich traditions, natural beauty, and warm hospitality in a more meaningful way. As travelers continue to seek deeper connections and unique stories, Bali’s villages are ready to welcome them with open arms.